Finding inspiration is a fickle thing. This fickle pickle must be figured out. I feel like I used to be inspired to write MUCH more than I am these days. I’d have a fleeting thought and it would hit me — I should write about that! I think it’s partly because I’m not traveling as … Read More
Goal-Setting & Forward-Looking = KEYS to Success
Are you a goal setter? Of course, closing one year and embarking on another is always a time to reflect and goal set (notice it’s “goals” and not resolutions?). Here I’m putting a focus on five KEY things that will make professionals (those in events and beyond) more productive in the new year. Sometimes we … Read More
Getting Real and Being Real – Is it all Rainbows and Unicorns?
It’s difficult, I think, for folks who have never experienced any turmoil or adversity in their lives to understand just what it takes to persevere. I had a boyfriend during an extremely stressful time in my life who had never experienced any loss — of a job or otherwise. He couldn’t relate, and all he … Read More
Would You Prefer a Conference or an Unconference Experience?
As I head into one of the most fun, most inspiring, most-learning-filled conferences (and weeks) of the year, it’s caused some reflection about Social Media Marketing World (SMMW), and what makes a conference great. I also attended an amazing UN-Conference not too long ago, so I thought I’d write about what this un-conference is all … Read More
Do You Hire For Culture-Fit or Skills?
Having your work life disrupted causes the wheels to turn about what job and work environments should look like! Finding good employees is hard, right? I find most work environments to be narrow and restrictive. I believe in everyone having their roles, but pigeon-holing people is a huge mistake a lot of organizations make. On … Read More
Deep Thoughts on Travel
Inspired. Incredibly Inspired Again by Travel. Lisbon is one of the absolute BEST cities I’ve ever traveled to alone! I love London (here now for the 5th time in my life as I write this post), but people never chat me up here like in Lisbon!! It’s extraordinary, really. So… I’m trying to put my … Read More
Helping you with Social Media Basics & Beyond
Many individuals think they can “do social media” because they’ve been doing it for themselves personally for years. The fact is it’s different for business, and there are some basics that can help you on the right path. Things are constantly changing, and this is how I see it today. Develop content in advance There’s … Read More
Just Do Something
Are folks online who don’t agree with the women’s march feeling threatened or are they uninformed? Is everyone yelling so loud they aren’t actually hearing each other? I’m seeing a lot of people online questioning the women’s march with regard to “what good is it doing?”… “Quit your belly-aching – your candidate lost, so just … Read More
Insight from a Former Event Industry Sales Person
When I worked in sales I never really felt like a sales person. I always felt like I was helping people – because I was – I never ever tried to sell anyone something I didn’t think would benefit them. This was an internal struggle for me… I was building relationships that turned into business–people … Read More
Are You Mad About Slow Organic Growth on Facebook?
If you’re a marketer who is managing business pages in Facebook, the answer is absolutely yes (in the past three plus years). Okay, mad might not be the right word… Frustrated? Bummed? Yep. But I have some great news! Facebook has been tweaking things in ways that really help us with organic growth. Here I explore … Read More